A new partnership to shape the future of responsible technology investment and digital infrastructure

On the occasion of the Principles for Responsible Investment (PRI) in Person 2025 conference — one of the world’s foremost UN-backed gatherings of investors representing more than $120 trillion in assets committed to responsible finance — the United Nations Human Rights B-Tech Project and the Project Liberty Institute announced a new partnership to provide a vision for responsible AI investment that does not undermine data agency. The announcement, made during an official side event to PRI in Person in Sao Paulo, comes at a pivotal moment, as responsible investment frameworks expand beyond their roots in climate to address the growing human rights challenges associated with AI and data governance.

The event also marks the release of a new paper, “The Investors Financing the AI Ecosystem: Roles and Leverage to Drive Responsible Innovation,” jointly authored by UN B-Tech and the Project Liberty Institute. The publication explores how investors can use their influence to align capital allocation with human rights and unlock greater long-term value creation in the process.